Arjowiggins launches COCOON, a new extra-white FSC 100% recycled range |
December 9, 2009 --
Arjowiggins SAS --
Arjowiggins, far from being just a traditional paper manufacturer, continues to develop its strategy to become the world’s leading manufacturer of environmentally-friendly papers.
For many years, Arjowiggins has manufactured “Eural” – a 100% recycled paper - at its Le Bourray mill in France producing 110,000 tonnes a year. To further support the innovation in environmental paper during 2007, Arjowiggins acquired Dalum Papir, a Danish producer of premium recycled paper. Dalum Papir manufactures “Cyclus” the leading European brand of paper produced using 100% recycled fibres and a manufacturing process that uses only one thenth of the energy necessary to produce virgin fibres making it virtually carbon neutral.
Arjowiggins proudly now supplies 40% of the European market. Finally, in 2008, Arjowiggins completed the acquisition of Greenfield sas, the leading European manufacturer of process chlorine free FSC-certified de-inked pulp (140,000 tonnes a year) The integration of the Dalum and Greenfield businesses marked a significant step in the company’s strategic shift towards “green” coated and uncoated papers in Europe.
With its efficient and innovative R&D coupled with the expertise of Greenfield producing high quality recycled pulp means that Arjowiggins is ideally placed to focus on cutting-edge technology and with the capability to develop new recycled papers offering customers the pioneering solutions best suited to their specific needs for high quality eco-responsible paper.
This step in Arjowiggins green strategy enables Arjowiggins to launch 2 new products with a range of FSC 100% recycled papers : COCOON.
Christophe André, Executive VP of Arjowiggins Graphic & Recycled division comments “With the launch of the COCOON range, we will continue to differentiate the Arjowiggins portfolio with new innovative worldclass products and services. Our goal is to enhance the leadership position that our customers have come to expect from us” .
